Explaining the 2021 EU VAT Changes

A smartphone display hints at the 2021 EU VAT changes.

Times are a-changin’. If you’re an eCommerce company who dabbles in the world of international shipping, then you’ve probably heard the buzz about the 2021 updates to EU VAT, or European Union value-added tax. We know — not the most exciting topic, but definitely an important one that affects all merchants doing business in the […]

6 Tips for International eCommerce

A cartoon box strategizes his foray into international eCommerce.

Who said global domination was easy? Scaling internationally can be a notoriously challenging undertaking for eCommerce businesses, but that hasn’t stopped the brightest retail stars from finding success overseas. So what’s their secret? Every brand is different, but these 6 tried-and-true tips have something to do with it. If you’re itching to expand your operations […]

The 411 on Social Proof

A dinosaur uses a magnet to garner positive social proof.

Think of the last time you purchased a product or service based on the recommendation of a friend, family member, or your favorite social media influencer. While social proof may sound like a fancy marketing term, the truth is that we’ve been reliant on it since the dawn of time. Yup, even dinosaurs looked to […]

10 Marketing Tactics for Online Startups

Two cartoon boxes program a rocket to launch into digital space.

After much research, planning, and implementing, your online startup is finally up and running. Launching your own business is no easy feat, so feel free to give yourself some hearty pats on the back — you deserve it! But, as you can imagine, it’s time to move on to the next chapter of your entrepreneurship journey: […]

Which Ecommerce Business Model Is Right for You?

Two cartoon boxes try to hit the mark in their attempt to choose the right eCommerce business model.

They say labels are for soup cans, but, when it comes to running an ecommerce company, it’s important to know where your business model falls under. In fact, that’s one of the first considerations you should be making when coming up with a killer business plan. Then, with a concrete strategy by your side, fine-tuning […]

Your Guide to eCommerce Packaging

A cartoon robot considers different options for eCommerce packaging.

You shouldn’t judge a book by its cover, but good books deserve good covers. We’re talking, of course, about eCommerce packaging. If you’re not in the biz, it’s normal to dismiss packaging as an afterthought — after all, it’s what’s inside that counts, right? The answer is yes… but also no, unless you’re an eBay […]

Debunking 8 Common eCommerce Myths

A cartoon clipboard and web page help unveil eCommerce myths.

The eCommerce boom is upon us. With online retail taking over our shopping habits and business plans, it’s inevitable for misinformation and misconceptions to get swirled into the mix. As the line between fact and fiction blurs, we remember that it’s a good thing that we brought our prescription-strength glasses.  Last week, we covered seven […]

Debunking 7 Common Outsourcing and Fulfillment Myths

A backpacking box decides whether to follow the path of facts or the path of myths.

It’s true: outsourcing and fulfillment can be pretty tough subjects to tackle. Misconceptions spread fast, and, before you know it, you’re left with an incomplete and sometimes confusing picture — and not in a Picasso sort of way.  But, like the MythBusters that came before us, we’re here to put the rumor mill to rest. […]

A Summer of Sales: How to Combat the eCommerce Slow Season

A cartoon box, exhausted from the desert heat, leans against an orange cactus.

Sales slumps can happen to the best of us. Whether it’s after the major winter holidays or during the hazy summer months, a temporary halt in momentum is a challenge for even the most established of brands. While operating at 110% capacity may not always be feasible, making the most of the eCommerce slow season […]

The 101 on 3PL Providers: What They Are & How They Work

A magnifying glass gives us a better look into the winner workings of a 3PL.

Every Batman needs his Robin, and every business owner needs a fast and reliable way to get their orders out into the world. A 3PL, or third-party logistics provider, is an indispensable asset in the eCommerce journey, but, to many, the concept of outsourcing is still shrouded in mystery. Make no mistake — third-party logistics […]